why do we doubt ourselves?

Why Do We Doubt Ourselves?

We are our own worst enemy. One of my earliest memories was when I was in nursery 2 or so.[…]

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direct web traffic from facebook

How To Drive Traffic from Facebook to Your Website

With over 2 billion internet users, where can small business owners go to find potential customers for their product? Thanks[…]

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Lessons Nigerian Business Owners Can Learn From Jay-Z

Lessons Nigerian Business Owners Can Learn From Jay-Z

“Those who are successful overcome their fears and take action. Those who are not, submit to their fear and live[…]

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Marketing Lessons Big Brands Can Teach Nigerian Startups

A lot of big brands today started from humble beginnings. Did you know that Apple was started by Steve Jobs[…]

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the impact of purpose in an organization

THE IMPACT OF PURPOSE IN AN ORGANIZATION

According to dictionary.com, purpose is the reason for which something exists or is done, made, used, etc.  Purpose is one of those words that have been classified as “buzz” or “fuzzy” words. Most[…]

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8 Things You Need To Stop Doing To Improve Productivity

8 Things You Need To Stop Doing To Be More Productive

So much to do, so little time. When I started my business, I used to work round the clock. Always[…]

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ROLE OF EMPATHY IN LEADERSHIP

  When we hear the word “leader”, I bet what comes to the mind of most people is someone that[…]

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how to create a buyer persona

Digital Marketing 101: What is a Buyer Persona?

Creating A Buyer Persona As a business owner, I’m sure you’ve experienced the problem of trying to connect with potential customers[…]

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21 Tips You Need To Adopt as a Small Business Owner

21 Tips For First Time Business Owners

Tips for First Time Business Owners You Need to Adopt Starting a business can be quite overwhelming. I should know.[…]

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social-media-consistency-tips

Are You Having Problems with Being Consistent on Social Media?

Tips for a Consistent Social Media Presence A lot of businesses across Nigeria today have started to make social media[…]

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